Communication and Social Networks (Spring 2021)/Social Search Assignment

From CommunityData

Social Search[edit]

We've read about how people in Stanley Milgram's experiments used their personal networks to find a target person. You're going to use your personal networks to find a Purdue student who has a driver’s license from Hawaii. If you personally have one, you’ll need to find someone else that has one too.

The rules:

  1. You can only ask one person at a time (i.e., no using social media or group texts)
  2. You can only contact people that you know on a first-name basis and who know you on a first-name basis
  3. You can't contact other people in this class
  4. For those you ask, ask them who they asked and build a diagram of your network search
  5. Once your network finds someone, trace that entire path


Write up a brief report of your experience, including the following information:

1) Include your search diagram.

2) How many fresh starts were there in your search?

3) How many people were involved in total?

4) What was the longest search chain that you had?

5) How long was the chain – measured in links – that ultimately lead you to a target person?

6) What strategy did you use in your search? When writing up your search strategy, try to describe them in terms of ideas that we have learned about in class.