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Online Communities (UW COM481 Winter 2023)
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=== January 31 (Tuesday): Newcomers II, Explosive Growth and Going Viral. Case: Reddit and Twitter === '''Lectures:''' (watch ''before'' class) * [https://uw.hosted.panopto.com/Panopto/Pages/Viewer.aspx?id=a52d6cda-2deb-4a59-8387-af94005cf25d Class Preview] * [https://uw.hosted.panopto.com/Panopto/Pages/Viewer.aspx?id=5fc30bb2-8c21-4eff-9151-af92015668c2 Newcomers II (Part 1/3): Protection and socialization] [16m27s] * [https://uw.hosted.panopto.com/Panopto/Pages/Viewer.aspx?id=67a161bf-c085-4ac8-bfaf-af920156afa9 Newcomers II (Part 2/3): Retaining new users] [14m00s] * [https://uw.hosted.panopto.com/Panopto/Pages/Viewer.aspx?id=af2eab64-bff3-4fa5-8e0a-af920156f58f Newcomers II (Part 3/3): Concluding thoughts] [14m02s] * [Case] Kevin Allocca from YouTube [https://www.ted.com/talks/kevin_allocca_why_videos_go_viral Why videos go viral], TedYouth2011. * [https://uw.hosted.panopto.com/Panopto/Pages/Viewer.aspx?id=c609072e-1571-4b4b-9ec8-af94005e1246 Growth and Explosive Growth] [9m09s] '''Resources:''' * [https://canvas.uw.edu/files/101086657/download?download_frd=1 Reading Note #8] (Requires Canvas access) * [https://canvas.uw.edu/files/100009998/download?download_frd=1 Newcomers II Lecture Slides] (Requires Canvas access) * [https://canvas.uw.edu/files/101160062/download?download_frd=1 Growth Lecture Slides] (Requires Canvas access) * [https://canvas.uw.edu/files/101889468/download?download_frd=1 Case Boards] (Requires Canvas access) * [https://uw.hosted.panopto.com/Panopto/Pages/Viewer.aspx?id=10f4c956-4008-4e6a-8cad-af9b01313c83 Class Video Recording] (Requires Canvas access) '''Required Readings:''' * [[#Component 1: The Theory and Practice of Online Communities|BSOC]], Chapter 5, pg 205-223 (Sections 3-6) * Baker-White, Emily (2022) [https://www.forbes.com/sites/emilybaker-white/2023/01/20/tiktoks-secret-heating-button-can-make-anyone-go-viral/?sh=4271c4e76bfd TikTok's Secret 'Heating' Button Can Make Anyone Go Viral] * [Case] Lin, Zhiyuan, Niloufar Salehi, Bowen Yao, Yiqi Chen, and Michael S. Bernstein. 2017. “Better When It Was Smaller? Community Content and Behavior After Massive Growth.” In Eleventh International AAAI Conference on Web and Social Media. Palo, Alto, CA: AAAI Press. https://www.aaai.org/ocs/index.php/ICWSM/ICWSM17/paper/view/15628. ''[[https://www.aaai.org/ocs/index.php/ICWSM/ICWSM17/paper/view/15628 Available through UW libraries]]'' '''Be sure to read the 10-page PDF, not just the abstract''' * [Case] “This Is Damn Slick!” Estimating the Impact of Tweets on Open Source Project Popularity and New Contributors. Fang, H., Lamba, H., Herbsleb, J., and Vasilescu, B. International Conference on Software Engineering, ICSE, ACM (2022). https://doi.org/10.1145/3510003.3510121 ''[[https://doi.org/10.1145/3510003.3510121 Available through UW libraries]]'' * [Case] You might also reference the article we already read about default subreddits and /r/NoSleep: Kiene, Charles, Andrés Monroy-Hernández, and Benjamin Mako Hill. 2016. “Surviving an ‘Eternal September’: How an Online Community Managed a Surge of Newcomers.” In Proceedings of the 2016 ACM Conference on Human Factors in Computing Systems (CHI ’16), 1152–1156. New York, NY: ACM Press. https://doi.org/10.1145/2858036.2858356. ''[[https://doi.org/10.1145/2858036.2858356 Available through UW libraries]]''
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